Showing posts with label resources. Show all posts
Showing posts with label resources. Show all posts

Update your Blog!

Face the fact - your blog needs to be regularly updated to maintain its readership! Hence, you must always find fresh topics to write about, and we're going to discuss how to do
just that in this article.

We have discussed how to write attractively, so now we are going to discuss what we are going to write on. The very first option that I think a blogger should write on is a topic that he or she feels passionate and interested in. You've chosen to make blogging your career because you want to escape a mundane job - forcing yourself to write about something that you're not interested in is as torturous as as your mundane job!

The other reason I ask you to write about something you're passionate about is because your feelings and emotion shows through your writings! If you feel indifferent to a certain subject but still write about it just for the sake of it, your readers will notice it. Remember the advice about writing with a personality? Forcing yourself to write will not establish a welcoming style at all.

Once you have chosen your main theme, start posting to your blog about it and make it a habit to post at least once every day, even if it's only a comment on the newspaper article you read today. Think of yourself as a gigantic train. It takes a lot of effort to get you moving. First,
you might just budge an inch, and later trudge slowly on until you finally reach your full speed. Then, it'll take a lot of effort to stop you instead!

However, no matter how well you know your topic, your brain
is bound to get exhausted over some time, so here are
methods to brainstorm for content for your blog.

1) The very best way to brainstorm is to see what other
bloggers have to say about stuff happening in your field of
discussion. And the very best way to find related blogs is
to use http://blogsearch.google.com/ or www.technorati.com.
There are other decent search tools too, you just have to
look around. From other blogs, you can gather more knowledge
on your subject and you can also comment on what others have
to say on your own blog!

2) Once you've established contacts with other bloggers in
your field, you'll have quite an inexhaustible
"conversation" ongoing, so you'll not need to actively
search for content to write about. However, if you're still
stuck, search for news articles related to your niche in the
local newspaper or online through sites like Google and Yahoo! News..

3) You can also have conversations with people with the same
interest as you in the particular niche you choose, so you
will eventually build up a bank of questions and answers and
interesting discussions to write about in your blog. To do
this, join forums related to your niche, but don't join
every forum there is out there. Stick with one or two with
the biggest number of members or the one which is most
focused on your niche. This will also come in handy much
later in gaining traffic and generating profits.

Remember to keep up your limit of posting at least once
per day (or more if you have a lot of content to write
about) so that the major search engines will know that your
blog has fresh content everyday. As a result it, will attract the
search engines to spider and index your page on a more frequent basis,
hence gaining you extra traffic.

Search Engine Optimized?

The content should always be written keeping in mind its importance then it will draw the attention of the subscriber and force him to stay for a longer period at the site. Clear information will develop trust which will increase the popularity and goodwill of the website owner and they will also recommend the site to others.

It will not only enhance the chance of search engine visibility but will also improve the ranking and the other blog and large website owners will also visit the site to evaluate its popularity. How should the content be written? Here are the tips for effective writing.

The topic should be chosen with care:

The matter should be written in such a way that it should keep the reader bound and arouse his curiosity to know more. If there are fewer products then give an angle and instead of giving a detailed description about the product the content should include information about the qualities of the product. But if there are many products then the content should emphasize on the different topics and the angle should come later.

Be sure to categorize them and if necessary you can also use sub categories with the product classification in adherence to their demand. Use the apt keywords relevant to the heading and the body of the content.

The Author should be chosen carefully:

An author having technical knowledge need not always be a good content writer. However he needs to have knowledge about SEO. A capable author is one who understands the needs of his customers and presents the matter in a creative but simple and comprehensive manner.

It should have a link with related resources :

The content should have important links to other websites that give more weightage to the products and services that you are writing about. This helps the customer to secure complete information which will help in their vital decisions and also attracts other website owners to your
site thus increasing your traffic statistics.

Use of relevant visuals:

Images speak volumes and what you cannot achieve with writing; you can accomplish the same feat with the help of attractive and relevant pictures. Those who abhor reading material is sure to notice the images used on your website. Even your written matter should be short and in paragraphs with necessary subheadings and and specifically correct. The use of alt tags in your images ensures promising results with search engines.

Top 4Techniques to Protect Yourself From Spam

It is virtually impossible to avoid having your email address end up on a spammer's mailing list. You can, however, take steps to minimize the amount of spam that you receive. Here are to top four:

Address Munging

Never, ever post your permanent email address publicly online. Posting it on a website, on USENET, or in a guest book, for example, virtually guarantees that it will end up on a spammer's emailing list.

If you absolutely have to supply an address, or regularly participate in online forums but do not want further communication, camouflage your address in some way. You can, for example, disguise your address by writing it in such a way that humans can read it, but the spammers automated programs cannot.

Example: instead of JaneDoe@ISP.com, add a blank space before and after the "@" sign, or use characters e.g. JaneDoe at ISP dot com.

This is reffered to as "address munging". While address munging does not allow for a regular, clickable email link, anyone who really wants to contact you will figure it out the proper address.

If you have a website, provide a feedback form instead of giving your email address.

Sign up for an Alternative Email Addresses

Do not use your primary email address when placing an online order, getting a free download, or want to sign up for a newsletter or free service Get a secondary email address that you can use in these instances. You can open a free email account for this purpose. Email providers such as GMail and yahoo offer this free email service.

Reserve this email address specifically for this online activity - do not offer it to people from whom you want to receive email, as this will likely be lost in the deluge of junk mail.

Also, be sure to log into this account on a regular basis to delete the junk mail and avoid having the account closed. If you get over-spammed, just close this account and open a new one.

Choose an email address that cannot be easily guessed at. One method used by spammers to get email address is to generate a list of likely email addresses based on a combination of first names, last names and commonly used words. They may, for example build an emailing list that has variations of an address like JoelDoe1@hotmail.com, JoelDoe2@hotmail.com etc.
You can foil this spammer's tactic by using a relatively long email address, for example 8 or more characters long. You should also avoid choosing email addresses that include either of your names. Use your initials instead, in combination with numbers, e.g. jtd1509@yahoo.com.

Beware the Phisher Spam

Phishing is a tactic used by spammers to scam you into giving up vital personal and financial information. Its sole purpose is identity theft.

Never divulge any personal or financial information that is requested in an email. Your bank or credit card company would never ask you to confirm or update your personal information via an email or a link in an email. Any such emails should be reported to the bank or credit card company. Never, ever click on any links in this type of spam.

Get a spam filter or spam blocker

Stop the spam dead in its tracks before it ever makes it into your inbox. Well, most of it at least. Though they are not 100% effective, anti-spam software will keep most of it out. Even if you only use the internet a spam filter will help protect you from spam.

Guide For RSS Tune Up!

Today, RSS is a good tool to help you promote your post in every single way.
RSS is an abbreviation that has evolved into the following, depending on their versions:

· RDF Site Summary (also known as RSS 0.9; the first version of RSS)

· Rich Site Summary (also known as RSS 0.91; a prototype)

· Really Simple Syndication (also known as RSS 2.0)

Today, RSS stands for 'Really Simple Syndication', and it has the following 7 existing formats or versions:

· 0.90
· 0.91
· 0.92
· 0.93
· 0.94
· 1.0
· 2.0

RSS tools refer to a group of file formats that are designed to share headlines and other web content (this may be a summary or simply 1 to 2 lines of the article), links to the full versions of the content (the full article or post), and even file attachments such as multimedia files. All of these data is delivered in the form of an XML file (XML stands for eXtensible Markup Language), which has the following common names:

· RSS feed
· Webfeed
· RSS stream
· RSS channel



They are typically shown on web pages as an orange rectangle that usually has the letters XML or RSS in it.

RSS feeds can be used to deliver any kind of information. Some of these 'feeds' include:

· Blogs feed - each blog entry is summarized as a feed item. This makes blog posts easier to scan, enabling 'visitors' to zoom in on their items of interest.

· Article feed - this alerts readers whenever there are new articles and web contents available.

· Forum feed - this allows users to receive forum posts and latest discussion topics.

· Schedule feed - this allows users (such as schools, clubs, and other organizations) to broadcast events and announce schedule changes or meeting agendas.

· Discounts or Special feed - this is used to enable users (such as retail and online stores) to 'deliver' latest specials and discounted offers.

· Ego or News Monitoring - this enables users to receive 'filtered' headlines or news that are based on a specific phrase or keyword.

· Industry-specific feed - used by technical professionals in order to market, promote, or communicate with current (and prospective) customers and clients within their specific industries.

RSS feeds enable people to track numerous blogs and news sources at the same time. To produce an RSS feed, all you need is the content or the article that you want to publicize and a validated RSS text file. Once your text file is registered at various aggregators (or 'news readers'), any external site can then capture and display your RSS feed, automatically updating them whenever you update your RSS file.

RSS tools are useful for sites that add or modify their contents on a regular basis. They are especially used for 'web syndication' or activities that involve regular updates and/or publications, such as the following:

· News websites - as used by major news organizations such as Reuters, CNN, and the BBC.
· Marketing
· Bug reports
· Personal weblogs

There are many benefits to using RSS feeds. Aside from being a great supplemental communication method that streamlines the communication needs of various sectors, RSS tools and feeds can also have tremendous benefits in your business, particularly in the field of internet marketing.

RSS tools and feeds provide Internet users with a free (or cheap) and easy advertising or online marketing opportunity for their businesses. Below are some of the RSS features that can help make your internet marketing strategies more effective.

1. Ease in content distribution services. With RSS, your business can be captured and displayed by virtually any external site, giving you an easy way to 'spread out' and advertise them.

2. Ease in regular content updates. With RSS, web contents concerning your business can now be automatically updated on a daily (and even hourly) basis. Internet users will be able to experience 'real time' updates as information in your own file (such as new products and other business-related releases) is changed and modified simultaneously with that of the RSS feeds that people are subscribed to.

3. Custom-made content services. With RSS, visitors can have personalized content services, allowing them total control of the flow and type of information that they receive. Depending on their interests and needs, visitors can subscribe to only those contents that they are looking for (such as real estate or job listings).

4. Increase in (and targeted) traffic. With RSS, traffic will be directed to your site as readers of your content summary (or 1 to 2 lines of your article) who find them interesting are 'forced' to click on a link back to your site.

These are just several of the many things that you can do with RSS. The possibilities are endless, and they are all aimed at providing you with an effective internet marketing strategy for your business.

Tips for Video Search Optimization

We all have seen the research that has been pouring out all over the web with regard to the growing popularity of online video content. Web users are consuming online video content at a rate greater than previous years and still growing.. And, viewers all over are learning to produce & share online video content. Video can often be a more effective means for a producer to get a message across than typical offline or online content in any geographical location using the internet. Using the video content to promote products or share info was a strategical advantage-this is called Video SEO or video search engine optimization.

1) In order to have your video more easily discovered, one
very popular mwethod was to submit a text along
with your video for users and for the search engines to
understand and index your video more easily. Use a keyword
rich title for the transcript and be sure to include an
introduction or summary that describes the video content in
text .

2) Just as with normal techniques for SEO, it is just as important that you develop links to your video for off-page search engine optimization. Try to get as many quality links to your video as possible. Perhaps submit to social bookmarking sites and friend's blogs. Don't forget to encode the keywords you are targeting
into your video. Try to use the word "video" as much as
possible, make sure the word "video" is used in your title,
description, meta data etc.

3) Don't forget to encode the keywords you are targeting into your video. Try to use the word "video" as much as possible, make sure the word "video" is used in your title, description, meta data etc. .

4) It is advisable to create a separate sitemap just for
your videos in your site and try to keep your video files in
one directory this would help the web crawlers to locate
your video files speedily and effortlessly.

5) It is very difficult for the web crawlers of any search
engine to crawl into the video contents inside flash players
so they usually prefer to stay away from such files. It is
therefore advisable not to use such kind of file formats
which discourages the web crawlers.

6) Keep a keyword friendly URL structure that uses a few of
your main keywords in the url string.

7) More than anything, I have learned that the thumbnail
that you choose for your video is one of the most important
factors in terms of the number of people that choose to view
your video. With that in mind, try to experiment with
various thumbnails until you have a good idea which images
attract the most views from the audience that you are
targeting.

8) Try to keep one video per page and put all video pages
into the same directory or folder.

9) Keyword research, as with search engine optimization for
other online content, is crucial for targeting the audience
you desire most effectively. Use keyword research tools
available in order to identify those words that most often
are searched for when searching for related content online.

10) Allow users to submit comments and feedback on your
videos. Studies show that viewers who offer feedback are
those most likely to convert and take the desired action
that you are trying to solicit, whether it be an email,
website visit, or purchase.

Getting Backlinks from Article Directories

One of the easiest & most effective tactics in blogging industry, for developing links to your site is using articles. Almost 70 percent of sites out there that will permit you to publish your articles. At the end of your editorial you will be able to leave an author bio, where you can link to your site or sites. Some editorial directories will permit you to leave as plenty of as four links that will point to your web properties or especially blogs.

Most directories will want you to write an editorial that is at least 400 words in order to get published. This limit isn't that long at all, if you know how to write well. To make this easier for you, I will cover some important things you should consider when working on articles to submit to editorial directories.

The easiest way to come up with speedy articles is going to be achieved by writing about topics that you are already familiar with. If your web-site is about web marketing, you are probably familiar with a number of those topics. If your site is about arts & crafts, you probably already know a bit about that. This technique will help you to speed up your technique. four times you have chosen a topic, start writing.

You will always want to start the editorial off with a lovely title. You will be linking back to your site with a keyword, & I would recommend getting that keyword into the title if possible. Getting the keyword in the title will usually place the keyword in the URL of the page the editorial is published on. This will give you more ranking power for that keyword on your site. A catchy title might grab more attention but I would recommend sticking with keywords over quip.

In order to get lovely at this, practice writing articles within minutes. At first it will seem impossible. Force yourself to write everything you possible can within a 10-minute period. After you have done that 10-15 times, you will be able to generate entire articles in that period of time. This means that in one hour, you will be able to write six quality articles that can be used to get some lovely links to your site.

The reason in the first place on putting your article on their list, you write the articles to get the links. Since you are able to get keyword links with your articles you will get a lovely search engine benefit. Make sure you use the about the author box to generate some links back to your site. Use the keywords you're trying to rank for as your anchor text. This provides maximum benefits. Its gives your website a better rankings..

Overall, editorial marketing is one of the smartest methods you can use to rank better in search engines and better traffic performance. It will give you links that will attract visitors to your website..For us bloggers it's a great pleasure..Backlinks..Backlinks..Backlinks..

How good is a link? Search Engine Optimizers and bloggers have now measure it page qualities using Most SEOs and Bloggers will agree that they would rather spend the same time attracting a few high quality links rather than large numbers of low quality links. Having your links on other blog will give you more quality visitors that eventually become your subscribers.

We can measure it by using this websites..

Google PageRank - Measures the likelihood that somebody will find a specific web page by hopping from page to page and only clicking on links. That definition is certainly inaccurate, but I think it captures the spirit of PageRank, so it will suffice as an informal descriptor.


Yahoo! Site Explorer Page Links - How many pages link to the page that links to yours? You can also measure things link links to the entire domain and how deep a page is within its web site.

Alexa, Quantcast and Compete are three web sites that try to rank every web site from most visited to least visited. Supposedly, a link from a web site on the top of their lists will be more valuable than a link from web sites low on their lists. None of these services is wholly accurate and you should take their exact results with skepticism. That said, if all three trend a web site highly or as growing in popularity then it is probably true.

Links or citations in sites like del.icio.us or Digg or Technorati can indicate popularity.

Domain Age - Search engines tend to like age factors because they cannot be faked.
Does a web site have links from government or university or other types of web sites that search engines generally trust highly?

Remember: More Quality link give your website/blogs , good ranking and more visitors from popular websites.

Essentials of Niche Blogs/Websites Must have

Just don’t focus on the home page, keywords and titles.

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.

Understanding Your Target Customer

If you design a website you think will attract clients, but you don’t really know who your customers are and what they want to buy, it is unlikely you make much money. Website business is an extension or replacement for a standard storefront. You can send email to your existing clients and ask them to complete a survey or even while they are browsing on your website. Ask them about their choices. Why do they like your products? Do you discount prices or offer coupons? Are your prices consistently lower than others? Is your shipping price cheaper? Do you respond faster to client questions? Are your product descriptions better? Your return policies and guarantees better than your competitor’s? To know your customer you can check credit card records or ask your customer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.

Does your website give enough contact information?
When you sell from a website, your customer can buy your products 24 hrs a day and also your customers may be from other states that are thousands of miles away. Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you. People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often. When customer wants to buy online provide enough options like credit card, PayPal or other online payment service.


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