Google Link Checking Strategies

Let us deal some strategies on link checking with google, Google as we all know is by far the best search engine out there, Still they dominate the search market and majority of the search users are google users. Google link check features is for the indicate search engine company web site ranking

Most of the users prefer google to find information, they switch search engine only if they don’t find what they want in google,

Google’s crawler is the most active crawler out there in indexing sites, They run around indexing sites all the time, So they have the most up to date information of pages which are updated recently, So it simply means they know most of the links pointing to our sites,

Google’s backlink checking command is link: , This command was working mean before Jun 2004, This command used to show backlinks which has a pagerank of more than 4, (Pagerank is the technology of google to measure the importance of a page based on the links pointing to that page – More here(http://www.google.com/technology/)) But after June 2004 Google purposely broke the backlink checking command since they felt it is manipulating their search results too much,

SEO Spammers exploited google a lot using that command, They check the backlinks of important sites and figure our who links to them and use those data to improve their own sites, Especially Link mongers used those commands as a part of their business and they sold links based on the number of links showing on the backlinks in google after buying their services, This must have made google frustrated and they purposely broke that command so that it wont serve as a tool for spammers. SEOs that is working with spam methods will cause the lower search engine company web site ranking

As we all know end users are not aware of that tool much, It is mostly used by SEOs/ webmasters / site owners and spammers, So even if google broke that command it wont affect their reputation much since it is not affecting end users,

Also serving wrong data on that command will confuse a lot of newbies / webmasters and poor knowledge SEOs and this inturn will make people more difficult to figure out their ranking algorithm, So serving wrong data and random results on that command will be a benefit for google and this should have been the motive of google too,

I do see in established forums people trying to figure out what is showing in the backlink command, this just proves how well google has executed their plan, google’s primary motive in serving wrong results on that command is to confuse newbie SEOs and they must have achieved that google perfectly, This will make google guy’s giggle sitting before the computers and reading those funny threads in forums. Back links, if they are used legally, will support the best search engine company web site ranking

In my opinion 100% there is no theory involved in the current showing of backlinks, What ever that is showing is just a random sample mixture of backlinks, What ever the site possess is no where to be shown,

So why am I mentioning google back link checking still, it is because google is the most active crawler out there , they know most of the inbound links to a site and there should be ways around that junk command in checking back links for a page in google,

Ok before we start using other link checking tactics in google, Let us start with the basics,

First check the backlinks of a site with the link: command, Though this command is broken still it will show a sample backlink list a page possesses,

Syntax: link:www.anyurl.com or link:http://www.anyurl.com

Example:

Link:www.google.com or link:http://www.google.com

The above sample will show the backlinks to that page which google knows and likes to show with that command,

Then we have the unique domain search, Suppose if you have a unique domain name, Like say nigerianspam.com, we can use the domain only search here, We just have to insert the word nigerianspam into google,

This search will show pages/ links with the instance of the word nigerianspam in it, Some people who link naturally don’t know the value of anchor text and they just link with the domain name, So it is easy to track those type of backlinks,

For example check these sample codes,

Google

or

www.google.com

Both the above examples will look like this,

google

www.google.com

So when google indexes pages with these type of links, they take the domain name as the onpage text and when we do a search for unique domain name they will list it in their results,

Similiarly we can do the double quotes search,

Example “www.nigerianspam.com”

This search is similar to the search example shown above, If we search using this string it will search for all instances of the URL: www.nigerianspam.com on the page, So when someone links with this URL and google picks it up it will show in the url only search with quotes,

There are many variations of this searches, all of them yield the same result,

Variation examples,

"www.+anysite.+com"
“www.anysite.com
*www.anysite.com
#www.anysite.com
+www.anysite.com
$www.anysite.com
%www.anysite.com
@www.anysite.com

All the above examples will show results where the instance of the domain name exists,

Remember not all instances of the the above URL are links it can be just a plain text URL without links mentioned on the page somewhere, Or it can be just a PPC URL which the googlebot picked up, Only way to confirm is to check the cache of the page where the URL exists and see whether it is a link or just some plain text,




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1 comments:

Craig said...

Very informative post, nice article...

and oh by the way...some minor correction on title, you forgot to put letter "r" on your strategies :P


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